SC

Strategy Canon

Rockwell Automation: sourced choices

18 product and go-to-market choices, oldest first. Back to the case study

  1. 1992Go_To_Market · Customer event Automation Fair brought customers and industrial technology together before the scoped software expansion. RO1
  2. 1994Product · Software organization Rockwell’s history records the combination of ICOM and its software operations. RO1
  3. 1995Product · Controls footprint The company’s history records shipment of its millionth PLC. RO1
  4. 2007Go_To_Market · Partner organization Rockwell established its PartnerNetwork program. RO1
  5. 2021Product · Cloud MES Plex added cloud-native manufacturing execution capabilities. RO3
  6. 2021Product · Production scope Plex connected manufacturing execution with business and supply-chain work. RO3
  7. 2021Go_To_Market · Acquired customer base The Plex announcement described more than 700 customers. RO3
  8. 2025Product · Visualization Rockwell offered control and visualization software alongside hardware. RO2
  9. 2025Product · Simulation Its Software & Control segment included digital twin and simulation software. RO2
  10. 2025Product · Maintenance software Fiix formed part of the software and cloud portfolio. RO2
  11. 2025Go_To_Market · Distributor reach About 65% of global sales were transacted through independent distributors. RO2
  12. 2025Go_To_Market · Channel economics Distributor rebates or credits varied with the end customer and program criteria. RO2
  13. 2025Go_To_Market · Large systems Large systems and services were sold principally through the direct sales force. RO2
  14. 2025Go_To_Market · Software terms Rockwell sold perpetual and subscription licenses through on-premises and SaaS arrangements. RO2
  15. 2026-10-08Product · Upgrade compatibility LACSD’s FactoryTalk migration passed through version 10 before reaching version 12. RO7
  16. 2026-10-08Product · Resilience The integrator virtualized HMI servers with VMware and added replicated backup operation. RO7
  17. 2026-10-08Product · Operator continuity Site acceptance testing checked that graphics and the operator experience remained unchanged. RO7
  18. 2026-10-08Go_To_Market · Integrator delivery Tetra Tech worked with Rockwell and LACSD to plan, test and deploy the upgrade. RO7