Despegar: sourced choices
20 product and go-to-market choices, oldest first. Back to the case study
- 1999Go_To_Market · Regional plan The founding plan targeted several Latin American countries. DE2
- 1999Go_To_Market · Local operations plan The founding plan called for country teams to address local commercial requirements. DE2
- 2012Product · Mobile launch Despegar launched mobile travel apps in 2012. DE1
- 2016Product · Installment use About 55% of transactions used installment plans. DE1
- 2017Product · Air travel The marketplace sold airline tickets. DE1
- 2017Product · Lodging Customers could book hotels. DE1
- 2017Product · Packages Customers could buy travel packages. DE1
- 2017Product · Supplier tools Suppliers could manage distribution through the platform. DE1
- 2017Product · Bank arrangements Banks carried customer collection risk for the disclosed installment plans. DE1
- 2017Product · Brazilian receipts Brazilian installment receipts generally followed the payment schedule. DE1
- 2017Go_To_Market · Brazilian brand The company used the Decolar brand in Brazil. DE1
- 2017Go_To_Market · Bank partners Local bank relationships supported installment offers. DE1
- 2017Go_To_Market · Receivable financing The company could discount Brazilian installment receivables. DE1
- 2017Go_To_Market · Marketing Despegar used online and offline marketing channels. DE1
- 2023Product · Mobile use Apps handled 45% of fourth-quarter transactions. DE3
- 2023Product · Koin financing Management described Koin as extending payment access to customers without cards or with limited credit balances. DE3
- 2023Go_To_Market · White-label partners The company supplied travel services under partner brands. DE3
- 2023Go_To_Market · Loyalty The company operated Pasaporte Despegar. DE3
- 2023Go_To_Market · Product mix Packages accounted for 32% of fourth-quarter gross bookings. DE3
- 2025-05-15Go_To_Market · Acquisition Prosus completed the purchase at $19.50 per share. DE5