{
 "company": "stripe",
 "as_of": "2026-10-06",
 "choices": [
  {
   "id": "stripe-p01",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Integration",
   "statement": "Stripe exposed card charging through an API.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-p02",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Checkout",
   "statement": "Developers could keep the payment experience on their own websites.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-p03",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Onboarding",
   "statement": "An online signup replaced a separate merchant-account application for the user.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-p04",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Settlement",
   "statement": "The early product added transfers of collected money to the merchant\u2019s bank account.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-g01",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Initial user",
   "statement": "Stripe initially addressed developers building internet businesses.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-g03",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Referrals",
   "statement": "Early developers recommended Stripe to other developers.",
   "event_date": "2012",
   "date_precision": "year",
   "evidence_kind": "participant_account",
   "sources": [
    "ST1"
   ]
  },
  {
   "id": "stripe-g02",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Installation",
   "statement": "The founders installed Stripe for willing early users themselves.",
   "event_date": "2013-07",
   "date_precision": "month",
   "evidence_kind": "documented_offer_or_action",
   "sources": [
    "ST3"
   ]
  },
  {
   "id": "stripe-p10",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Revenue suite",
   "statement": "Stripe\u2019s Revenue suite includes Billing, Invoicing and Tax.",
   "event_date": "2026-02-24",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST6"
   ]
  },
  {
   "id": "stripe-g08",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Enterprise",
   "statement": "Stripe reported adoption among 90% of Dow Jones Industrial Average companies.",
   "event_date": "2026-02-24",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST6"
   ]
  },
  {
   "id": "stripe-g09",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Startup formation",
   "statement": "Stripe Atlas offered business incorporation services.",
   "event_date": "2026-02-24",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST6"
   ]
  },
  {
   "id": "stripe-g10",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Capital",
   "statement": "Stripe announced employee liquidity through a tender offer at a $159 billion valuation.",
   "event_date": "2026-02-24",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST6"
   ]
  },
  {
   "id": "stripe-p05",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Platform payments",
   "statement": "Connect supports onboarding a platform\u2019s connected merchant accounts.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST4"
   ]
  },
  {
   "id": "stripe-p06",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Money movement",
   "statement": "Connect handles payments and payouts among platform participants.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST4"
   ]
  },
  {
   "id": "stripe-p07",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Risk",
   "statement": "Connect offers managed risk responsibilities to platforms.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST4"
   ]
  },
  {
   "id": "stripe-p08",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Billing",
   "statement": "Intercom moved new products and pricing to Stripe Billing.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "documented_offer_or_action",
   "sources": [
    "ST5"
   ]
  },
  {
   "id": "stripe-p09",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "product",
   "dimension": "Migration",
   "statement": "Intercom migrated existing customers through a staged billing implementation.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "documented_offer_or_action",
   "sources": [
    "ST5"
   ]
  },
  {
   "id": "stripe-g04",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Distribution",
   "statement": "Connect lets software platforms offer payments to their merchants.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST4"
   ]
  },
  {
   "id": "stripe-g05",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Monetization",
   "statement": "Platforms can earn revenue from the payments they offer through Connect.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "company_described_offering",
   "sources": [
    "ST4"
   ]
  },
  {
   "id": "stripe-g06",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Implementation",
   "statement": "Stripe professional services assessed Intercom\u2019s billing requirements before migration.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "documented_offer_or_action",
   "sources": [
    "ST5"
   ]
  },
  {
   "id": "stripe-g07",
   "business": "Payments infrastructure, billing and financial services for businesses",
   "category": "go_to_market",
   "dimension": "Buyer scope",
   "statement": "Intercom\u2019s implementation included product, engineering and accounting stakeholders.",
   "event_date": "2026-10-06",
   "date_precision": "day",
   "evidence_kind": "documented_offer_or_action",
   "sources": [
    "ST5"
   ]
  }
 ]
}