{ "company": "new-relic", "as_of": "2026-09-23", "choices": [ { "id": "new-relic-p01", "business": "Application observability", "category": "product", "dimension": "Initial platform", "statement": "RPM initially targeted Ruby on Rails applications.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-p02", "business": "Application observability", "category": "product", "dimension": "Delivery", "statement": "Application performance analysis was delivered as a hosted service.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-p03", "business": "Application observability", "category": "product", "dimension": "Installation", "statement": "Developers installed a plug-in to instrument applications.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-p04", "business": "Application observability", "category": "product", "dimension": "Application breakdown", "statement": "RPM exposed controller and action performance.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-p05", "business": "Application observability", "category": "product", "dimension": "Database visibility", "statement": "RPM exposed ActiveRecord behavior and slow operations.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-p06", "business": "Application observability", "category": "product", "dimension": "Other components", "statement": "The launch described visibility into rendering and memcache activity.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-g01", "business": "Application observability", "category": "go_to_market", "dimension": "Entry offer", "statement": "The launch described a free plug-in and paid Production Mode.", "event_date": "2008-05-29", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR1" ] }, { "id": "new-relic-g11", "business": "Application observability", "category": "go_to_market", "dimension": "Inside-sales introduction", "statement": "Cirne recalls adding inside sales to help trial users commit to paid subscriptions.", "event_date": "2009", "date_precision": "year", "evidence_kind": "documented_offer_or_action", "sources": [ "NR2" ] }, { "id": "new-relic-p12", "business": "Application observability", "category": "product", "dimension": "Language expansion", "statement": "RPM 2 used separate Java and Ruby agents with a common monitoring console.", "event_date": "2009-10-19", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR15" ] }, { "id": "new-relic-p13", "business": "Application observability", "category": "product", "dimension": "Outgoing data interface", "statement": "A REST API let customers and other vendors incorporate RPM performance data into their products.", "event_date": "2009-10-19", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR15" ] }, { "id": "new-relic-p14", "business": "Application observability", "category": "product", "dimension": "Browser monitoring", "statement": "Real User Monitoring used a JavaScript library to capture browser rendering performance.", "event_date": "2011-09-13", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR16" ] }, { "id": "new-relic-g12", "business": "Application observability", "category": "go_to_market", "dimension": "Heroku packaging", "statement": "The Heroku offer combined a free Standard version with Pro charging per dyno hour.", "event_date": "2011-09-13", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR16" ] }, { "id": "new-relic-g13", "business": "Application observability", "category": "go_to_market", "dimension": "Site-license expansion", "statement": "New Relic supplied Airbnb a site license after its initial Ruby-agent deployment.", "event_date": "2013", "date_precision": "year", "evidence_kind": "documented_offer_or_action", "sources": [ "NR11" ] }, { "id": "new-relic-g02", "business": "Application observability", "category": "go_to_market", "dimension": "Community route", "statement": "Cirne recalled outreach to prominent Rails developers and community companies for the initial launch.", "event_date": "2016-05", "date_precision": "month", "evidence_kind": "participant_account", "sources": [ "NR2" ] }, { "id": "new-relic-g03", "business": "Application observability", "category": "go_to_market", "dimension": "Hosting channel", "statement": "Cirne described an early Rails hosting partner as a distribution route.", "event_date": "2016-05", "date_precision": "month", "evidence_kind": "participant_account", "sources": [ "NR2" ] }, { "id": "new-relic-g04", "business": "Application observability", "category": "go_to_market", "dimension": "Founder-led launch", "statement": "Cirne said the initial business operated without sales representatives before adding sales capacity.", "event_date": "2016-05", "date_precision": "month", "evidence_kind": "participant_account", "sources": [ "NR2" ] }, { "id": "new-relic-g05", "business": "Application observability", "category": "go_to_market", "dimension": "Free tier chronology", "statement": "Cirne dated the introduction of Lite to September 2008; this is distinct from the launch\u2019s free plug-in.", "event_date": "2016-05", "date_precision": "month", "evidence_kind": "participant_account", "sources": [ "NR2" ] }, { "id": "new-relic-g06", "business": "Application observability", "category": "go_to_market", "dimension": "Enterprise expansion", "statement": "Cirne described expanding from developer use into central IT standardization.", "event_date": "2016-05", "date_precision": "month", "evidence_kind": "participant_account", "sources": [ "NR2" ] }, { "id": "new-relic-p15", "business": "Application observability", "category": "product", "dimension": "Infrastructure private beta", "statement": "Infrastructure entered private beta with configuration-change and performance monitoring; pricing and general availability were not yet established.", "event_date": "2016-08-09", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR21" ] }, { "id": "new-relic-p17", "business": "Application observability", "category": "product", "dimension": "Combined monitoring and analytics use", "statement": "Ryanair used APM and Insights for website performance and business metrics.", "event_date": "2017-08", "date_precision": "month", "evidence_kind": "documented_offer_or_action", "sources": [ "NR17" ] }, { "id": "new-relic-p18", "business": "Application observability", "category": "product", "dimension": "Live business dashboard", "statement": "Ryanair used live booking dashboards in place of repeatedly transferring emailed figures to a spreadsheet.", "event_date": "2017-08", "date_precision": "month", "evidence_kind": "documented_offer_or_action", "sources": [ "NR17" ] }, { "id": "new-relic-p16", "business": "Application observability", "category": "product", "dimension": "Kubernetes public beta", "statement": "The on-host Kubernetes integration was offered in public beta to Infrastructure Pro customers.", "event_date": "2018-04-25", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR18" ] }, { "id": "new-relic-g14", "business": "Application observability", "category": "go_to_market", "dimension": "Field and technical sales", "statement": "Schultz describes adding field representatives and technical presales for enterprise buyers.", "event_date": "2019", "date_precision": "year", "evidence_kind": "documented_offer_or_action", "sources": [ "NR12" ] }, { "id": "new-relic-g15", "business": "Application observability", "category": "go_to_market", "dimension": "Customer advisory process", "statement": "Schultz describes establishing a customer advisory board during the enterprise transition.", "event_date": "2019", "date_precision": "year", "evidence_kind": "documented_offer_or_action", "sources": [ "NR12" ] }, { "id": "new-relic-g16", "business": "Application observability", "category": "go_to_market", "dimension": "Subscription commitments", "statement": "Plans typically ran for one year, with shorter and longer commitments also offered.", "event_date": "2019-05-14", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR19" ] }, { "id": "new-relic-p07", "business": "Application observability", "category": "product", "dimension": "Telemetry storage", "statement": "The redesigned offer included a Telemetry Data Platform.", "event_date": "2020-07-30", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR3" ] }, { "id": "new-relic-p08", "business": "Application observability", "category": "product", "dimension": "Unified tools", "statement": "The redesigned offer included Full-Stack Observability.", "event_date": "2020-07-30", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR3" ] }, { "id": "new-relic-p09", "business": "Application observability", "category": "product", "dimension": "Incident tools", "statement": "The redesigned offer included Applied Intelligence.", "event_date": "2020-07-30", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR3" ] }, { "id": "new-relic-g07", "business": "Application observability", "category": "go_to_market", "dimension": "Free allowance", "statement": "The redesigned offer included 100 GB of free monthly data ingestion.", "event_date": "2020-07-30", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR3" ] }, { "id": "new-relic-g08", "business": "Application observability", "category": "go_to_market", "dimension": "Free user access", "statement": "The redesigned offer included one free full-platform user.", "event_date": "2020-07-30", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR3" ] }, { "id": "new-relic-p11", "business": "Application observability", "category": "product", "dimension": "Open-source interoperability", "statement": "The telemetry platform accepted data from sources including Prometheus and Logstash.", "event_date": "2020-08-21", "date_precision": "day", "evidence_kind": "documented_offer_or_action", "sources": [ "NR9" ] }, { "id": "new-relic-p10", "business": "Application observability", "category": "product", "dimension": "Tool packaging", "statement": "New Relic described observability tools packaged for users rather than priced separately for every monitoring product.", "event_date": "2022-09", "date_precision": "month", "evidence_kind": "documented_offer_or_action", "sources": [ "NR6" ] }, { "id": "new-relic-g09", "business": "Application observability", "category": "go_to_market", "dimension": "Pricing units", "statement": "The company described charges based on data ingestion and users.", "event_date": "2022-09", "date_precision": "month", "evidence_kind": "documented_offer_or_action", "sources": [ "NR6" ] }, { "id": "new-relic-g10", "business": "Application observability", "category": "go_to_market", "dimension": "Competitive positioning", "statement": "New Relic used pricing comparisons with competing observability vendors in its marketing.", "event_date": "2022-09", "date_precision": "month", "evidence_kind": "documented_offer_or_action", "sources": [ "NR6" ] } ] }